Coach writers guidelines and tips

Thank you for your interest in writing for

This blog is sponsored by the International Authority for Coaching and Mentoring (IAPC&M, an accreditation body that ensures the highest standards are maintained).  You do not have to be an IAPC&M member to be published on the blog. We welcome article submissions from any experts that will help our clients help themselves. Before getting started, lets explain a bit about the purpose and mission of this blog.

What is it? offers self-coaching guidance to the public. Some people may not have experienced or know what coaching is about. We strive to provide content that can be put into practice by the reader, without requiring any coaching knowledge.

Ultimately, the purpose of is to introduce readers to self-help coaching techniques. When readers have gone as far as they can on their own, we want to educate readers about the importance of protecting themselves by hiring a coach that is properly trained, insured, and professionally accredited.

Therefore, we welcome a wide range of content rich self-help material, meaning it is a great platform for coaches to share and boost their profile.

Blog posts are a great way of raising your expert coach profile, you can share some of your insights and/or coaching tips without giving the farm away. Use your blog article to impress, inspire and make readers think, give them a reason to want to get to know more about you.

Your bio and contact information will be listed underneath your article so readers can click through to your Web Site or online social media spaces. Provide your Facebook, Twitter, LinkedIn etc., we link to all of them.


All writers MUST be certified experts in their field, and coaches will preferably be accredited by an accreditation body such as the IAPC&M.

Sample topics and blogging tips are listed below. If more than one topic strikes your fancy, you are welcome to submit articles as often as you like. You can get in touch with us here.

For questions, please contact me at, I am here to help with any questions you may have.

Writing Guidelines:

 Writers must have working knowledge of the coaching technique or schema they are writing about.

  • Please use present tense for your attribution. (modified AP style)
  • Articles must be original work. (It’s ok to rewrite your own articles to fit the CoachYourself blog format).
  • Write in Word.docx format
  • Article must have a minimum 850-word count.
  • For longer articles, please consider sub-headings and paragraph breaks every 300 words.
  • When quoting or referencing, please add citations
  • If you have images to accompany the article, great! Please make sure you have the rights to them and provide us with a license# or royalty free images information to credit the source.
  • Send images separately and not embedded the word document.
  • A 150-word bio (separate) and links back to your IAPC&M profile, Web Site, FB, LI or other social media for readers to find you.
  • Picture of yourself (Headshots will show up better) to be posted in the ‘authors’ section underneath your article.
  • Article must have a benefit for the reader, that can be implemented or worked through on their own.
  • We believe it to be important to give a platform many different ‘voices’, we have in our global community and would, therefore, prefer not to edit your posts too heavily. We suggest that it would be helpful for you to wait (perhaps a day), before submission to afford yourself time to proofread/sense check your article.
  • If a blog article does not fit the CoachYourself blog remit, we will say so – while offering some guidance around how it could be improved for re-submission. However, we do not offer a re-write service and we have the final say about what we choose to publish.
  • Because we have a schedule your post will join a queue – Please see the editorial calendar and submit your article with the category/theme listed on top.
  • Review the checklist for blogging tips.


Sample Topics

Category/Theme Topics

·        Professional Relationships

·        Interpersonal Skills

·        Setting Goals

·        Managing Change (Job loss/new career)

·        Confidence/Self-Esteem

·        Managing Stress


·        Relationships

·        Managing Stress

·        Managing Change (Grief/Loss)

·        Money Management

·        Work/Life Balance

·        Communication Skills


·        Overcome Procrastination

·        Personal Productivity

·        Fitness Motivation

·        Weight Loss Motivation

·        Achieve your Potential

·        Be more Positive


·        Parenting Skills

·        Communication Skills

·        Building Confidence in Children

·        Help Children overcome Anxiety

·        How to get kids to eat Healthy

·        Coping with Rejection/Social Exclusion

Personal Development

·        Finding Balance

·        Finding the Real You

·        Planning your Future

·        Belief in Yourself

·        Connect with your Strengths

·        Finding your Values

Personal Finances

·        Improve you Financial Health

·        Planning Retirement

·        Overcome Compulsive Spending

·        Increase your Net Worth

·        Start Saving

·        Maintaining an Emergency Fund


        Physical Well-being

·        Mental Well-being

·        Spiritual Well-being

·        Healthy Eating

·        Health Issues

·        Enjoy Life


Bloggers Top Tips:

  • If you include links, make sure they work!
  • Remember the KISS principle: keep it simple and jargon-free
  • Keep paragraphs to about two-three sentences and sentences to approx. 30 words
  • Your copy should include relevant and sensible keywords for maximum search engine optimisation (SEO) approx. 1 per title / per paragraph
  • Please do not submit academic or research papers as this type of material does not translate well into blog posts
  • Always include a link to your website and social media accounts (and your own blog if applicable) as well as your IAPC&M directory profile in your bio.
  • Use high-res images, images smaller than 1500 pixels may appear blurry or pixelated when they stretch to fill containers, such as banners. At the same time, very large images may affect site performance.
  • Ensure that ALL blog posts are your original work. When inspired by another blogger, make sure that: (1) you obtain permission; (2) link back to their original material and (3) credit any of their material used in your article.
  • Finally, make it clear upfront what the reader will learn / gain from time invested reading your post, then summarise at the end. Always end with a strong call to action: what is it you want the reader to do now / where do you want them to go. Remember to incentivise your reader to follow through, perhaps by offering something that is low risk to you, but has a high perceived value to them such as an e-book.